The meme-coin frenzy surrounding President-elect Donald Trump’s launch saw twists and turns over the weekend following the launch of a coin celebrating his wife Melania.

Within hours, TRUMP skyrocketed in value, climbing from pennies to over $50, with a market cap over $10 billion. The coin now ranks among the world’s top 20 digital assets, attracting both investors and critics. Trump’s business arm holds 80% of the tokens, set to release gradually during his presidency.