As the cable news channel MSNBC splits up with NBC News, it is also dropping the NBC from its name. Later this year, the channel will become MS NOW, which stands for My Source for News, Opinion, and the World.

Changing its mind about keeping its name, the MSNBC news network said Monday it will become My Source News Opinion World, or MS NOW for short, as part of its corporate divorce from NBC. The TV network,

MSNBC host Joe Scarborough revealed the network’s new logo on his show Monday morning. “It looks very sporty,” he said. The MSNBC news network has said it will change its name to become My Source News Opinion World, or MS NOW for short, as part of its corporate divorce from NBC.