Organic SEO has many benefits, but paid Google Ads that get you in front of more eyes on SERPs are also an option. Get a basic overview of how it works.

These Google ads and Facebook ads examples and use cases can help you get started with retargeting and remarketing this year.

Google Ads, formerly Google AdWords, is a paid advertising service for Google's ecosystem. Here's how it works and what the cost is.

She hosts the Inside Google Ads podcast, her own “Inside Google Ads” and “Google Ads for Beginners” courses, and wrote the bestselling book "Inside Google Ads: Everything you need to know ...

Compare the differences, processes, audience targeting, and costs of Google Ads vs. Facebook Ads to determine which platform is best for your goals.