Google Inc. is giving up on selling print ads for the ailing newspaper industry, ending a 2-year-old attempt to extend its dominance of Internet marketing into another medium. The retrenchment ...
This story was written by Robert Andrews. Their fortunes are poles apart and yet inseparable - one is reeling in buckets of from advertising, the other losing it at an alarming rate. Google (NSDQ: ...
The battle between Google and Yahoo for newspaper alliances and local sales channels just heated up another notch The battle between Google and Yahoo for newspaper alliances and local sales channels ...
The global newspaper industry will converge in Zurich, Switzerland next month for “The 17th World Newspaper Advertising Conference” and Google will be on the agenda: The reverse sell: digital to print ...