Google is facing new competition in the advertising market as AI transforms the industry. Google's search ad market share in the US could fall below 50% for the first time in a decade.

Google appeared to be caught flat-footed when OpenAI's ChatGPT burst onto the market in 2022, sparking a seismic shift in how people search online. Since then, the tech titan has been working to ...

Google is facing new competition in the advertising market as AI transforms the industry. Google's search ad market share in the US could fall below 50% for the first time in a decade. Perplexity ...

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