Media buying leaders from IPG Mediabrands, Publicis, Denstsu and Sage Media Planning will tackle optimizing multiplatform TV ...

Nexstar Media has agreed to buy smaller rival Tegna for $3.54 billion, creating a local-TV powerhouse that seeks to compete ...

BIA Advisory Services' revised 2025 U.S. Local Advertising Forecast projects total local advertising revenue to reach $169 ...

Revised outlook, with and without political advertising, is a 1.5% decrease from the firm’s March 2025 forecast. The post BIA ...

Nexstars $6.2 Billion Tegna Deal is set to reshape the future of local television in America. With this acquisition, Nexstar ...

Revised outlook, with and without political advertising, is a 1.5% decrease from the firm’s March 2025 forecast ...

"The announced merger of companies that own local TV stations will have a huge impact around the country, but especially in ...