ADWEEK unpacks two wildly different holiday ad strategies and what they reveal about each retailer’s fortunes heading into the season. It’s a tale of two holiday ads. As they head into the most ...

Add Yahoo as a preferred source to see more of our stories on Google. It may only be late October, but Target's "weirdly hot Santa" is back. A video on Target's official Instagram page shows a buff, ...

Editor's Note: This story was originally published in 2024. Target is turning heads this holiday season with its unconventional marketing campaign featuring a "weirdly hot" Santa Claus named Kris. In ...

Ahead of mass layoffs this week and amid years of declining sales, Target is hoping some magic from Santa can turn around its crucial holiday shopping season. The retailer is bringing back Kris K., a ...

Let’s just say a lot of people are commenting that they hope to land on the “nice list” this year. First, Netflix gave us "Hot Frosty." Now, Target is giving us a hot Santa. In the retail giant's ...

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Add Yahoo as a preferred source to see more of our stories on Google. Fans have eagerly awaited the return of Kris K to the retailer's holiday advertisements. Warriors GM Mike Dunleavy Jr. not ...

Target today (Oct. 30) announced a holiday campaign, entitled “Step Into the Holidays,” that positions the retailer as a hub for effortless shopping experiences, per a company blog post. A separate ...

Fans have eagerly awaited the return of Kris K to the retailer's holiday advertisements. Senate Passes Measure to End Government Shutdown NFL star Amon-Ra St. Brown's Donald Trump gesture goes viral ...