Established in 1923 as a telegraph service between florists, Interflora has been struggling in recent years to stand out in a saturated market despite its storied legacy and the fact it can boast ...

Interflora got penalized only 2 weeks ago, right after Valentine’s day with a huge coverage in the media and also a some-what indirect statement from ...

Interflora has agreed a deal with ITV to become the official flower partner for its primetime show, Surprise Surprise, which will include product placement activity where seven viewers will be ...

Interflora, has unveiled its new brand platform, Say More, as part of its wider plans to pivot the business to better appeal to a younger audience. Say More aims to communicate Interflora’s unique ...

Interflora has launched a Valentine’s Day social campaign to normalise gifting flowers to men. The campaign comes off the back of an Interflora study that found that 88 per cent of men have never ...

The popular UK flower website Interflora seems to have been penalized in Google. They no longer rank for their key terms, such as , and related terms -- ...

Interflora UK was bought by the world’s largest flower delivery network, US-headquartered Teleflora, in 2019, in a £47m deal designed to expand the American firm’s international reach.

In <i>Interflora Inc v Marks and Spencer Plc</i>, the High Court has found that M&S had infringed Interflora’s registered trademarks by using the term ‘Interflora’ as a Google AdWord. Among other ...

Interflora declined to comment but its UK site appears to have received the extreme case punishment: being removed from Google's search results altogether.

Interflora, which launched operation in India in October this year through a licence agreement with gifting firm IGP, plans to open 100 stores across top 10 cities by the end of 2018.

Interflora stakeholders have agreed to a £23.2m takeover by investment firm 3i, ending months of speculation and ensuring themselves a cash windfall. 3i needed to get 75% of the votes at Sunday's ...

Flower retailer Interflora begins a European court case against Marks & Spencer over piggy-backing on Google searches.