However, this year, I’m trying to step up my style game, so I’m switching to fashion-forward sneakers to achieve that ...

When Kanye West aka Ye brokered a peace treaty with Adidas in 2024 after years of estrangement drama, little did the fans ...

As it recovers from the quarters-long effects of its Yeezy business, Adidas is looking to reestablish itself as a global ...

Adidas chief executive Bjorn Gulden said the loss of Yeezy is "of course hurting us". The company scrapped its tie-up with West in October last year following the rapper's anti-Semitic comments.

Roberts Wesleyan University graduate pole vaulter Brynn King announced Saturday she inked a NIL (name, image, likeness) deal ...

Bellingham unveiled the latest version of these iconic football boots, which combine design elements from its past with state-of-the-art technology.

During this second phase, Adidas has celebrated with Mexico five Gold Cup titles and the U-17 World Cup win in 2011. They’ve also outfitted the team for the men’s World Cups in 2010, 2014 ...