As the Trump administration takes aim at diversity, equity and inclusion, major retailers are dialing it back. However, Costco swam against the tide at its shareholder meeting.

Running contrary to the paths some other major national corporations have chosen recently, Costco shareholders voted overwhelmingly to keep the company’s diversity, equity and inclusion (DEI) practices in place.

According to results shared by Costco executives at its annual meeting Thursday, more than 98% of shares voted against the proposal.

Following Trump's lead, organizations including Walmart, Lowe’s and Meta, have announced they would scale back their commitments to diversity, equity and inclusion programs.

Apple joined Costco in firmly calling for its shareholders to vote against conservative proposals requesting they end DEI initiatives.

Both companies' directors are encouraging shareholders to vote against resolutions asking them to reconsider DEI initiatives.

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. “The truth is out,” Perkins shared on TikTok.

At a time when many businesses are abandoning their diversity, equity, and inclusion programs, Apple and Costco are standing behind theirs. Both are encouraging shareholders to vote against ...

Discount store chain Target said Friday that it would join rival Walmart and a number of other prominent American brands in scaling back diversity, equity and inclusion initiatives that have come under attack from conservative activists and,

Costco is pushing back on a shareholder proposal that urges the wholesale club operator to conduct an evaluation of any business risks posed by its diversity, equity and inclusion practices.

Target is putting an end to its DEI programs following Trump's executive order banning them in federal agencies