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Google has outlined its approach to agentic commerce, a shopping model where AI systems assist users from discovery through ...

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Google announces Universal Commerce Protocol (UCP), a new open standard that lets Artificial Intelligence (AI) tools help retailers reach shoppers who are ready to purchase, at the National Retail ...

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Google is preparing its AI products for a more e-commerce-like experience. Retailers can also add options for special discounts and checkouts.

Google’s announcement underscores how major tech companies are racing to turn AI chatbots into one-stop shopping destinations.