Wine giant Gallo says it plans to add a prominent Kentucky bourbon brand to its portfolio in a deal to purchase Four Roses ...

Roku is famous for tech that makes accessing your favorite streaming networks simple, but is lesser known for its collection ...

There is no wiggle room when it comes to establishing and maintaining a trusting relationship. If you say you will do ...

In today’s environment, your brand can’t be just a visual wrapper. It needs to coordinate behavior, allocate resources, and ...

From expedition sleeping bags to circular supply chains, the British mountain brand is scaling globally while keeping ...

Three solo consumer brand founders explain how they use AI for marketing, research, and strategy to keep up with industry ...

Quiq reports on the role of automation in customer service, highlighting tools like AI for questions, ticket classification, ...

The Washington Post has laid off one-third of its staff, eliminating its sports section, several foreign bureaus and its ...

How do you replace Bob Iger? That's been the question dogging Disney's board for more than two years, ever since the ...

In this article, we review viral TikTok Chinese makeup brand, Joocyee's C-beauty products. We tried the Glazed Multi-Purpose ...

Measure: Quantify what works with hard metrics. Link AI initiatives to specific, quantifiable outcomes. For CPG brands, that means tracking both efficiency and effectiveness. Efficiency can be defined ...

Cultivating a fan community around your brand and products can create marketing and retention opportunities. Learn how to ...