A whopping 1 in 100 people globally is a Costco member -- that's serious brand loyalty. The halo effect makes you overspend on stuff you don't need (RIP your wallet). Use a grocery list and shop ...

I've had three dates tell me, "You really like to eat, huh," out of the blue, in a crowded cafe, for no apparent reason. "Uh, huh," I say, dabbing my face self-consciously. "Why?" The typical ...

“Health halo” borrows from “halo effect,” a cognitive bias where people perceive someone or something in an overall positive way based on a single trait. (A well-used example: assuming a ...

Buried within this brand magic is a psychological phenomenon called the halo effect, a term you've probably picked up from daytime TV. The halo effect is the tendency to like everything associated ...

Irish actor Stephen Rea will perform in Krapp’s Last Tape. Picture: Pato Cassinoni Samuel Barnett in Feeling Afraid As If Something Terrible Is Going To Happen. Picture: Mihaela Bodlovic Rea ...