Boka's toothpaste uses nano-hydroxyapatite (n-Ha) — an alternative to fluoride — as its active ingredient ...

Procter & Gamble has begun rolling out new packaging and marketing for Crest children's toothpaste under an agreement with ...

Texas AG Ken Paxton’s deal with Crest over fluoride imagery sparks praise and criticism amid broader debate over children’s ...

There could be new hope in the fight against gum disease. Scientists have developed a toothpaste that targets only the ...

Explore the shift in India's oral care market towards aesthetic solutions, driven by consumer demand for premium and natural ...

Boka offers flavors ranging from elevated Citrus Mint to the more exotic Vanilla Cardamom, and is sold in stores like Walmart ...

All of the cells in your body are held together by an outer layer, known as the membrane, that is made up of fats called ...

Procter & Gamble agrees to change marketing of Crest toothpaste to children after Texas AG claims misleading images could ...

Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the ...

Periodontitis is widespread and can have serious consequences for overall health. Researchers at Fraunhofer have identified a ...

Procter & Gamble (P&G), the company behind Crest toothpaste, has agreed to alter the packaging and advertising of its ...

Texas AG Ken Paxton says Crest maker Procter & Gamble will update kids toothpaste packaging to better show the recommended ...