Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the ...

Starbucks is losing as a place where people want to go for coffee. It's lost customer goodwill and it needs more than a ...

Before we dig into how Starbucks’s turnaround efforts are going, allow me a moment’s stroll down memory lane. I promise it’s ...

In an interview with The Wall Street Journal, Brian Niccol outlines strategies to improve ordering, fix cafe vibes and boost ...

Starbucks is in a slump after a year of declining sales, boycotts, and executive turnover. Now, they’ve hired former Chipotle ...

Starbucks CEO Brian Niccol is looking to improve the mobile ordering system. He aims to address the mismatch between order ...

As an alternative, Starbucks recommends trying its Green Tea Lemonade, which shares similar citrus and grassy flavors.

Starbucks is adjusting its menu and some customer-favorite drinks might be going away for good. Starting March 4, the coffee ...

Brian Niccol speaks with The Wall Street Journal after joining the coffee giant last September.

Starbucks CEO Brian Niccol said the chain was considering letting customers choose when they pick up their mobile orders as ...

Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers—its cafes. Photo: Alexandra Larkin Roughly five months into his tenure running ...