NIL spending is expected to grow exponentially in college basketball next season, and this legendary ESPN analyst isn't too ...

To play or not play? That is the question for college football coaches considering spring games in this new era of college ...

High school athletes in Wisconsin will now be able to sign NIL deals, which will have a major impact on the recruiting ...

In a transformative shift that could redefine the structure of college athletics, the University of Kentucky has become the ...

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...

Name, image and likeness (NIL) has been an evolving program since its inception in 2021. The program allows for college ...

The University of Arkansas NIL collective has retained Rogers-based attorney Tom Mars to collect damages from freshman ...

The premier business information and networking series in Southeast Wisconsin. It presents CEOs and other top business ...

One perk of NIL deals is that more college athletes are staying in school instead of going professional immediately, ...

Shedeur Sanders is likely taking a pay cut as he heads to the NFL.

Rick Pitino continues to downplay his NIL budget at St. John's even though he has a literal billionaire who is willing to ...