Because Walmart likes to release its most jaw-dropping TV deals as a handful of pre-meditated doorbusters, more shoppers will be waiting in the wings for the clock to strike a certain time (rather than calmly perusing several pages of TV deals) — which means TVs selling out is more likely and time is of the essence.

Check out our Deals page for more discounts on our favorite Wirecutter picks. I’ve covered Black Friday sales for Wirecutter since 2016, vetting hundreds of thousands of bombastic bargain claims and navigating seas of mediocre “blowout” TV deals.

The Samsung Frame TV, which our experts dubbed the best frame TV, is $700 off, and the Samsung QLED QN90D, which they named the best premium LED 4K TV and the best TV for bright spaces, is 40% off. Our experts say this LG evo C3 (28% off) is the best overall 4K TV —and the LG evo C4 (over $1,000 off!) got a best OLED TV nod.