News

MSNBC's name change to 'MS NOW' gets rude welcome from social media

MSNBC's new name, "MS NOW," was mocked on social media on Monday, and the branding change was compared to several failed ...

MSNBC has a new name and flag-waving rebrand

When MSNBC spins off from NBCUniversal (NBCU) by the end of its year to become an independent company, it will have a new ...

MSNBC’s Rebrand Invites Bemusement and Ridicule

One brand strategist, Oliver Errichiello, who has advised more than 200 companies, called the rebrand “a big failure.” He ...

Cable’s MSNBC will change its name later this year as part of corporate divorce from NBC

Changing its mind about keeping its name, the MSNBC news network said Monday it will become My Source News Opinion World, or ...

Nina Metz: With MS NOW name change, the TV industry continues to rebrand — but the truth is that it’s given up on branding altogether

MSNBC is undergoing a rebrand. In the coming weeks or months (no date has been announced), the cable news channel will be called My Source News Opinion World, or MS NOW. This, despite previous reports ...
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MSNBC to rebrand as MS NOW before Comcast spinoff

Cable news channel MSNBC will rebrand as My Source News Opinion World, or MS NOW, according to internal memos seen by Reuters ...

What's in a name? MSNBC insiders and outsiders debate the surprise rebrand.

MSNBC is rebranding to "MS NOW" and is getting a new logo. Employees are chattering about what the rebrand signals for the ...