Crawling has always shaped visibility – but AI search raises the stakes. Learn how to stay seen without losing control.

The old keyword-based approach is breaking down. Shift your B2B PPC approach to match Google’s AI-first direction – without overspending.

How leading retailers use competitive intelligence to navigate AI Overviews, optimize Shopping ads, and win market share.

Google Ads' AI Max for Search lets advertisers target users based on location interest – not just where they are, but where ...

Advertisers can now block thousands of websites across campaigns with a few clicks, thanks to powerful new exclusion tools ...

ChatGPT's public sharing feature is gone due to risks of accidental data leaks. The tool let chats appear in Google search ...

Sullivan is moving into a new role within the Google Search team, after seven and a half years being with Google.

Performance Max promises results through automation – but what are you giving up in return? Know the trade-offs before you ...

Rick Tousseyn is a global SEO/AIO consultant and speaker at TEAM LEWIS who helps brands worldwide to increase their organic ...

Gen Z is driving a shift toward AI and social platforms for search, as trust in AI tools grows and search habits splinter by ...

From shipping delays to support issues, AI tools are picking up on what ops gets wrong. This is the wake-up call for COOs and ...

Google’s AI Max ads feature longer headlines and pull content from blog posts (not just landing pages). And they're driving ...