Consumer behaviour is the study of individuals, groups, or organisations and all activities associated with the purchase, use and disposal of goods and services.

Jul 25, 2023 · Consumer behavior is the behavioral patterns, decision processes, and actions that a consumer follows while making a purchase decision for a product or service for self …

In marketing, understanding consumer behavior has become very important for businesses. Consumer behavior refers to the study which analyzes how consumers make decisions about …

May 19, 2025 · Consumer behavior is defined as a field of study that focuses on the purchasing decisions of individuals, groups and organizations. 1 Considered a subfield of marketing, …

What is Consumer Behavior? Consumer behavior refers to the study of how customers (individuals and organizations) satisfy their needs and wants by choosing, purchasing, using, …

Oct 30, 2025 · Consumer behavior refers to the study of how individuals make decisions about what products or services to buy, use, and dispose of. It involves understanding the factors …

Consumer behavior refers to the study of how individuals make decisions to spend their available resources, such as time, money, and effort, on consumption-related items.

Consumer behavior is the study of all the activities related to the purchase, use, and disposal of goods and services by people and organizations.

Aug 28, 2023 · Definition & Overview Consumer behavior is the study of how individuals, groups, and organizations make decisions about the purchase, use, and disposal of goods and …

Jan 24, 2024 · Consumer behaviour is the study of how individuals make decisions about obtaining, using, and disposing of goods and services, encompassing the entire journey from …